The requirements of the fashion industry are vastly different from those in other sectors. From seasonal collections and trends to size variations, the fashion industry requires a nuanced approach to ecommerce.
Similarly, DTC businesses, which often employ a razor-sharp focus on customer experience, need special attention to the ecommerce experience. At EASY Ecommerce, we specialize in these realms.
We know retail. We come from retail. We hire from retail.
The challenges that fashion retailers face in ecommerce are similar: sizing, returns, conversion, customer lifetime value. For DTC retailers, it's overcoming objections and distilling complex ideas down to easily digestible emotions on a mobile screen.
We apply our learnings across our clients to create benchmarks and data-driven strategies that work effectively across fashion and DTC brands.
Mid-To-Bottom funnel focused
We don't believe in doing everything.
We don't do ads. We don't do marketing. We don't do social. We are laser-focused on ensuring that when traffic hits your site, it's doing what you want it to do: convert.
Practically this consists of Ecommerce Advisory, Ecommerce Conversation Rate Optimization (CRO), Ecommerce Operations, Email/SMS Marketing, and SEO for ecommerce. Combined, we called it The EASY Program and we have one for fashion ecommerce and DTC ecommerce brands.
From ecommerce design and development to SEO, conversion rate optimization, email marketing, and ecommerce operations, we've got you covered. Our end-to-end approach not only ensures ecommerce consistency but also frees you to focus on what you do best: creating incredible products.
We work exclusively in Shopify. Why? It's really the best blend of back end ecom operations usability and an incredible front end customer experience eco-system of apps, payment methods and innovation. If you're not on Shopify or Shopify Plus, we can help migrate you there.
Ecommerce changes fast
The ecommerce landscape moves at the speed of light, and so do we. Our team is committed to staying ahead of the curve, continually updating our toolbox with the latest software and strategies. Want to incorporate virtual try-on features for your fashion brand? We’ve got you covered. Interested in leveraging artificial intelligence for personalized product recommendations? Consider it done. From the newest payment gateway solutions to innovative customer retention strategies, we offer San Diego businesses a resilient solution to stay a step ahead.
Technology and customer expectations are constantly evolving. What was working last year may not be this year. At EASY Ecommerce, we're constantly learning and evolving, leaning into to whats fresh and new so you don't have to.
Our senior team of strategists lives for what's next, absorbing the latest technology or innovation about ecommerce, shipping, returns and shopping to provide our clients with the lasted knowledge. This helps you stay on top of ecommerce without needing to be knee deep in it, enable you to focus on what you really enjoy.
When it comes to ecommerce operations, our team is proactive, reaching out when we see opportunities or pitfalls to ensure that your ecommerce operations run smoothly. Our San Diego team is easily accessible to California brands, offering local insights and rapid response times that can be invaluable in the fast-paced world of ecommerce.
Local is the new global
Based in San Diego, we combine local insights with global expertise to provide bespoke ecommerce solutions that resonate with the particular tastes and preferences of the San Diego market. We don’t just work here; we live here, we shop here, and we understand the consumers here.
With Southern California being the retail hub of America, fashion brands would similarly desire that their ecommerce agency San Diego have retail experience. This is one of the key attributes that sets EASY Ecommerce apart: we all come from retail.
In fact, our founder created EASY Ecommerce after spending a decade in retailers, struggling with agency partners who didn't understand the day-to-day operational needs of modern retailers.